FREE Internet Marketing Course at PBC

Internet Marketing

Date: Monday 22nd and Tuesday 23rd February 2010 Time: 10am to 4.30pm Lecturer: Joseph JesuLoba

Participants will be invited to a one to one session with Joseph on either 16th or 17th February from 5pm to complete the registration process.

Day 1

· Marketing objectives · Value proposition · Targeting your market · Methods of promoting your web site · How to generate traffic to your site · Successful strategies for selling online · Customer relations · Strategies for e-commerce · Search engines optimisation · Search engines vs. directories · Meta tags, keywords, page titles

Day 2

· Offline promotion · How to build your list · Email marketing · Web copy · Web casting · Blogging · Inbound links · Monitoring and tracking · Branding strategies · Case study · Making your site sticky · Practical critique of your site

COST – Free to eligible businesses To reserve a place, please contact The Portobello Business Centre on 020 7460 5050 or e-mail kofi@pbc.co.uk for an Application Form.

This course is offered free of charge under the new CREATIVE FUTURES programme which is part-financed by the European Union, European Regional Development Fund, Investing in Your Future